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Nov. 5th: Kenneth Wisnefski Discusses Obama’s Twitter Campaign with I.B. Times

“Obama placed major emphasis on leveraging the Internet to engage with voters while John McCain virtually ignored leveraging social media and engaging with voters online,” wrote Kenneth Wisnefski,...

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Nov. 14th: Kenneth Wisnefski Discusses Obama’s Social Strategy

Yesterday, the American Marketing Association released their monthly E-Newsletter and in this month’s edition, Ken offered his thoughts on the 2012 campaign and how social media helped lead Obama to...

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